The Corner Store — All Good NYC — Hospitality Branding & Content Creation

Capturing a New York Classic

Catch Hospitality needed content to appease the unwavering buzz around its newest restaurant in Soho, The Corner Store. Our mission was to create a set of videos and photographs to tease the experience, capturing the notoriously cool, classic atmosphere and fare over the course of three days in Fall 2024.

With careful planning and coordination, we styled and captured everything from tablescapes to cocktails, guests interacting, ice cream messes and gorgeous cuts of meat—all of the elegance and playfulness one can expect at TCS.

Photographs from the plentiful library we produced have been included in countless press hits and continue to play a key role in the marketing of the iconic, elusive concept.

The Corner Store is an upscale take on a classic American joint at the landmark corner of Houston and West Broadway in SoHo. Located in SoHo, NY.

Capturing a New York Classic